Adelaide to Host Greenhouse Vegetable and Flower Grower Conference and Exhibition

Vegetable and flower growers and industry experts from across Australia and overseas will meet at the Protected Cropping Australia (PCA) biennial Conference and Exhibition to be held at the Adelaide Convention Centre from 3-6 July 2011. Adelaide was chosen to host the 2011 convention over other cities because of South Australia’s vibrant and expanding greenhouse horticulture industry. The SA Minister for Agriculture and Fisheries, the Hon Michael O’Brien MP, will officially open the Conference and Exhibition on Monday, 4 July 2011.

Protected Cropping Australia is the peak industry body representing the interests of commercial greenhouse and hydroponic growers, an industry valued at around $1.3 billion at the farm gate. The industry consists of commercial outdoor and protected cropping growers of important crops including tomato, cucumber, capsicum, eggplant, lettuce, Asian vegetables, herbs, strawberries, and a wide range of cut flowers, together with allied trades. Historically, the Conference and Exhibition has attracted industry participants from all areas of Australia and the Asia Pacific region. Attendees also include a significant number of international visitors.

Australia is one of the few countries to have come through the global financial crisis virtually unscathed, with agriculture credited as a major influence on keeping the economy in the black. Australian horticulture, and especially the protected cropping industry, continues to expand and invest in the future. The PCA event in Adelaide will allow the industry to showcase the latest in growing technologies and practices. The exhibition will be open for delegates throughout the conference. It will be open to the public from 1pm to 5pm Sunday 3 July. This is an ideal opportunity for consumers and city folk to learn more about how fresh food and flowers are produced using environmentally friendly and sustainable growing practices.

Whether you are an experienced grower, just starting out in the industry, or plan to enter the industry as a career, this is an event not to be missed.

For further information contact the conference organiser:
Rick Donnan, Protected Cropping Australia Conference
Ph +61 (0)2 4567-7960
Fax +61 (0)2 8569-1064