New Look PMA Fresh Connections

As the Australasian produce industry continues to thrive in spite of challenging economic times, the opportunities to learn the latest for local and global success will be available from 26-28 June 2012, at PMA Fresh Connections Conference and Trade Show to be held at Australia’s Melbourne Convention and Exhibition Centre. Co-hosted by PMA Australia-New Zealand and the Australian Chamber of Fruit and Vegetable Industries, the event will allow organisations to come away with invaluable knowledge for increasing business profitability, and enhanced industry networks.

Buzzing with energy in a who’s who atmosphere, PMA Fresh Connections will bring together the entire fruit, vegetable and floral industries from across Australia and New Zealand; and with a new look, a new logo, and up to 1000 attendees anticipated, PMA Fresh Connections will be sure to excite, inspire, educate and build your business connections.

“The timing of PMA Fresh Connections in June coincides with the period that many companies are about to start a new financial year,” said Michael Worthington, CEO of PMA Australia-New Zealand. “PMA Fresh Connections is the time for re-invigorating your business ideas and your staff and re-engaging with your suppliers and customers. It is where the ‘next year’ begins.”

More than 80 exhibitors will be on site at the ever-growing trade show to tell the story of their products, and build business relationships that increase productivity, lower costs and meet consumer demand. For sponsors and exhibitors, the trade show will continue to be the ultimate platform to introduce and be introduced to the new products, services and technologies that play a crucial role within our industry. No matter where you are positioned within the supply chain there will be much to see, touch, taste and do that is of interest to you.

“The networking and learning opportunities provided by PMA Fresh Connections are unparalleled in this region,” said Robert Nugan, Chairman and CEO of Fresh Produce Group. “It is the best place for us to showcase our brand as a sponsor, while we consolidate our existing relationships with buyers and other industry members, and build new relationships for the future of our business as conference delegates” he added.

The social program will again prove a highlight for many delegates, with the brand new Welcome Breakfast set to kick off the conference sessions with a bang! The Young Professionals Reception, an invitation-only event for the next generation of industry leaders, will return for its second year and will be a great opportunity for our young professionals to network informally with their peers and selected industry leaders. Perennial PMA Fresh Connections favourites – the Gala Dinner and the Welcome Reception – will round out the fun-filled program.

Registration for PMA Fresh Connections opens in early 2012. To get your first peek at PMA Fresh Connections’ brand new look, and to find out more about the conference and trade show, visit the event website (