New PCA Chairman

At the recent ‘Protected Cropping Australia’ (PCA) Annual General Meeting Graeme Smith stepped down as Chairman. He has been Chairman of the peak industry body for 13 years, also being President of the former Australian Hydroponic and Greenhouse Association’ (AHGA) prior to the restructure of the current organisation to PCA.

Graeme has been instrumental in the development of this fast-moving industry sector for 25 years, and his relentless work ethic and passion will be missed. He said that he stepped down from chairmanship to enable him to concentrate on other areas within the protected cropping sector; however, he will still be involved in other PCA-related matters and is staying on as a Board Director.

Graeme Smith was awarded life membership of the PCA for his 13 years of industry leadership and tireless support.

“Whilst I am proud of what we have been able to achieve together over this time, it is appropriate that someone else takes the helm and steers us into the future,” said Graeme.

He is succeeded by his former deputy Chairman, with Robert Hayes appointed the new deputy Chairman.

“I have every confidence the new Chairman, Marcus Brandsema, will prove an able and effective leader.”

Marcus is a commercial greenhouse tomato grower with 1.1ha under cover in Tasmania and his family business supplies Coles and Woolworths and independent supermarkets. He was the Chair of the very successful 2007 PCA conference held in Launceston in 2007 and he continues to develop a national greenhouse construction standard and insurance policy to benefit members.

Marcus and the PCA board will continue to pursue industry related matters.

Further information contact:
Marcus Brandsema, PCA Chairman
Email: or Saskia Blanch, PCA Secretary